Stœdium by Freeletics | DESTROY BORING
STÆDIUM is the ultimate out-of-the-gym solution and a completely new workout concept. Welcome to “strength gaming,” a functional strength workout and a game experience in one. We’ve brought the two together by combining premium home training equipment and AI-powered tracking hardware in a beautiful, intelligent design. Our mission is to Destroy Boring, and your strength workouts will never be the same again.
Client: Freeletics
Head of Creative & Brand: Sandra Fenyo
CMO: Vicky Hallbauer
PR & Brand Partnerships Team Lead Ellie Hughes
Creative Director: Augusto Santos
Senior Art Director: Marcela Jardini
Director: NYLON
Rep Agency: RNDTRP
Executive Producer: Pedro Rämos
1st AD: Lipp Sant'angelo
Editing: Victor Cohen
Live-Action Production Company: Wolkn Productions Gmhb
Executive Producer: Jan Hellerung
Local Ad: Daria Tagliabue
Wardrobe: Jessica Klimach
Still Photographer: Lucho Vidales
Post-Production Company: Atomo VFX
Executive Director: Guilherme Correa
Accounting: Rafaela Coelho
Finance Department: Anna Carolina Gomes 
Back-Office: Stephany Almeida 
R&D Lead: Roberto Hradec 
Coordinator: Fernanda Nahas
Art Director: Vitor Rolim
Post-Production + 3D supervisor: Rafael Zierhofer
Lead 3D: Irapoan Inaja 
3D, shader, lighting and render: Daniel Mussolini, Bruno Camiza
Compositing: Rodrigo Ridolpho, Rafael Zierhofer
Motion Graphics: Renato Montoro

Audio Production Company: Combustion Studio
Music and SFX Composer: Marcelo Baldin
Producer: Chico Balbin